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Kids & Company wins Canada’s inaugural Passion Capitalists Award

(November 13, 2012 – TORONTO) – Kids & Company, the leading provider of corporate-sponsored child care has been named one of ten winners of the 2012 Canada’s Passion Capitalists award. The awards recognize organizations that have achieved long-term success through their “passion capital” — the energy, intensity, and sustainability needed to generate superior results. Kids & Company, currently with 44 child care centres across Canada, provides employees of corporate clients with guaranteed full-time, part-time and emergency back-up child care. The centres offer nutritious meals and snacks, proprietary education programs such as Alpha-Mania, Mini-Masters and Munchkinetics, as well as Music, French, and Sign Language for infants. “We’re delighted to be named a winner of the inaugural Passion Capitalists award,” said Victoria Sopik, Co-founder and CEO of Kids & Company. “Kids & Company was created 10 years ago, establishing a model of child care that didn’t exist in Canada. We have certainly grown and succeeded in responding to the needs of working parents and their employers through passion, dedication and energy. We are thrilled to be recognized for these efforts and their accompanying success.” The idea for Canada’s Passion Capitalists awards came when Paul Alofs, President and CEO of The Princess Margaret Hospital Foundation was writing the book Passion Capital. Knightsbridge Human Capital Solutions created the awards in partnership with Torys, Global Governance Advisors, as well as Business News Network (BNN) and The National Post, and the program launched in May 2012. The 28 finalists represented a diverse range of sectors and industries, and winners were determined by a national judging panel. For more information about the Passion Capitalist awards visit